Alexander C. Feldman
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Alexander C. Feldman
|President and CEO, US-ASEAN Business Council|
June 2009 – Present
|Coordinator for International Information Programs|
June 2004 – September 2006
|President||George W. Bush|
|Preceded by||Stuart Holliday|
|Succeeded by||Jeremy Curtin|
|Born||Template:Birth year and age|
|Alma mater||University of Pennsylvania|
Alexander Feldman is the President and CEO of the US-ASEAN Business Council, a trade and advocacy organization that represents over 150 of the largest American corporations doing business in the Association of Southeast Asian Nations (ASEAN). He was appointed to this position in 2009 and oversees 8 offices including 6 in Southeast Asia. Prior to this role, Feldman was a former Washington government senior official and international media executive.
Early life and education[edit | hide all | hide | edit source]
Feldman was born in 1967 in Philadelphia, Pennsylvania. He received a Bachelor of Arts in International Relations from the University of Pennsylvania. Feldman's interest in Asia was influenced by his mother, who was one of the first Americans in 1979 to tour China. During his time at the University in 1989, Feldman was a research assistant for Peter Temple-Morris, MP in the British Parliament where he assisted on research on Return of Hong Kong relating to Mr. (now Lord) Temple-Morris’s role on the Parliamentary Select Committee on Foreign Affairs as well as Thatcher-era reforms to the National Health Service. Feldman also worked in Singapore as a summer research analyst for Morgan Grenfell, a major merchant bank now part of Deutsche Bank, where he co-wrote a report on how the growth of air cargo in Asia benefited Singapore Airlines.
Career[edit | hide | edit source]
Upon graduation from the University of Pennsylvania, Feldman received a Schedule C appointment in the administration of George H.W. Bush as Special Assistant to the U.S. Assistant Secretary of Commerce for International Economic Policy.
After the President's term was up, he traveled to Hong Kong and began his media career by working as General Manager for Star TV, an Asian TV service that broadcasts to over 59 countries and was owned by Rupert Murdoch's News Corporation. During his tenure, the company grew from 5 channels in 2 languages to 38 channels in 8 languages. He later went on to work for MTV Asia as Director for Network Development and helped launch their radio business in Asia. After a stint as an entrepreneur, he joined CNBC Asia as Vice President for Affiliate Sales and while there, helped create the MGM movie channel for greater China and Southeast Asia. He also founded B2BCast.com, a web-casting company, headquartered in Singapore and focused on Asia.
From 2004 to 2008, Feldman served in senior roles at the U.S Department of State and Department of Commerce during the George W. Bush administration. Under the leadership of Secretaries of State Colin Powell and Condoleezza Rice, he was the State Department's Coordinator for International Information Programs and held the rank of Assistant Secretary of State with responsibility for public diplomacy. He was a member of the Secretary of State's senior team and oversaw a bureau with a budget of over $50 million and a staff of over 350 officers. In this role, he conceived and launched 'Greetings from America', a daily radio program that reached millions of young listeners on leading radio stations in Indonesia, Pakistan and Nigera. Greetings from America still broadcasts in Nigeria today. He also focused on the internet as a public diplomacy tool and introduced business metrics, digital marketing and interactive media strategies to improve United State's image overseas.
Feldman also served as Senior Advisor to the Under Secretary of Commerce for International Trade and in that position, launched an innovative program combining traditional media buys and digital media to promote opportunities for study in American universities for Asian students. He and the team he led were awarded the Department of Commerce Bronze Medal for their work in a pilot project on China.
Since 2009, Fedldman has led the US-ASEAN Business Council as its President and CEO. The US-ASEAN Business Council represents over 150 leading American corporations (mostly Fortune 500 companies) doing business in Southeast Asia. Feldman regularly leads American business delegations to Southeast Asia to establish political and business dialogues between the two regions and in that context, works closely with ASEAN leaders as well as senior Asia leadership in the United States Government. A few notable highlights in his career include leading the first-ever American business mission to Myanmar, launching the 'ASEAN Matters for America' online tool and publication with the East-West Center  and leading the Ambassadors' tours (a key fixture in the U.S Foreign Policy scene since 1992). He is also a regular commentator on CNBC, Bloomberg TV  and Voice of America  for ASEAN issues and the US-Southeast Asia business relationship
Honors[edit | hide | edit source]
Feldman is a recipient of the 2007 U.S. Department of Commerce Bronze Medal Award for his work on marketing American higher education in China. Feldman is a life-member of the Council on Foreign Relations. He is also a 2005 British American Project Fellow and a 2013 Eisenhower Fellow in Indonesia, Philippines and Thailand with a focus on the strategic cross – border relationships which exist in Southeast Asia as they specifically relate to the creation of an ASEAN identity for the people of the region.
Press coverage[edit | hide | edit source]
-  News Coverage on The US-ASEAN Business Delegation to Myanmar, led by Alex Feldman
-  Leaders of Southeast Asia Meet with U.S. Business Before Summit with President Obama
-  Secretary Clinton's Remarks at the US-ASEAN Business Forum, acknowledging USABC President, Alexander Feldman
-  Electronic Education Fair Promotes U.S as Higher Education Destination to Chinese Students: Article by Alex Feldman
-  Alex Feldman on CNBC: Myanmar Investment Potential
References[edit | hide | edit source]